Common App Insight

Harness the power of your data and refine your enrollment strategies with our visual analytics and reporting tool.

Make better informed enrollment decisions

Insight gives you access to the learnings and data from current and historical Common App applicants.

Diversify your student population

Common App is dedicated to helping you visualize your analytics data and better understand enrollment patterns

Get reports customized to you

Built on Tableau, the analytics module allows permission-based administrators to see drill-down reports on their applicant population.

Intuitive reports

Manipulate, filter, and export data to multiple formats for a wide variety of population-specific and historical comparisons.

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Permission-based administrators

Compare data between the current year and the prior four years in customizable, filterable reports based on key applicant characteristics, like first generation status, sex, race/ethnicity, and citizenship.


Built on Tableau

The analytics module allows permission-based administrators to access visual, drill-down reports on their applicant population.

What members say about Common App Insight

We were looking at the Early Decision deadline, so it was critical that we had a tool to help us see what applicant behavior was like for certain November dates in previous years. Common App Insight provided us with the valuable historical data to view week-to-week progression of our applicant pool, so we could have confidence in our Early Decision strategies.

Rob Springall, Vice President of Enrollment Management at Muhlenberg College

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